89.1 WEMU

creative:impact - Improving Marketing And Public Relations For Artists

Nov 20, 2018

Arts Alliance Communications Director Lauren James (L) and Arts Alliance CEO Deb Polich (R)
Credit Lauren James / twitter.com

Artists need people to help get the word out on their work, which can be a lot of work by itself.  Fortunately, there are conferences that help making such public relations work more effective.  WEMU's David Fair and Arts Alliance CEO Deb Polich talks to Arts Alliance communications director Lauren James about such events, including the first-ever "Creative Washtenaw Communications Conversation," in this week's "creative:impact."


Deb Polich, President and CEO of the Arts Alliance

Creative industries in Washtenaw County add hundreds of millions of dollars to the local economy.  In the weeks and months to come, 89.1 WEMU's David Fair and co-host Deb Polich, the President and CEO of The Arts Alliance, explore the myriad of contributors that make up the creative sector in Washtenaw County.

About the Creative Washtenaw Communications Conversation

Monday, December 10, 2018

4:30 – 6:30 p.m.
NEW Center
1100 North Main Street
Ann Arbor, MI 48104

Are you responsible for or interested in marketing, promotion, public relations for arts, cultural, creative businesses, or your own practices?

Join us for Creative Washtenaw Com Con.  Inspired by members of The Arts Alliance!  This is the start of a new quarterly meeting of arts and creative communications and marketing professionals highlighting the latest arts communications and marketing.

What's the Conversation?

  • Creative Washtenaw Com Con – inspired by members of The Arts Alliance, the start of a new quarterly meeting of arts and creative communications and marketing professionals. Collectively, with those in the room, the conversation will be formed, the subjects suggested and the forward plans set.
  • A report out from NAMP, the National Arts Marketing Project Conference – freshly back from attending NAMP in Seattle, Lauren James, communications manager for The Arts Alliance will report out about the most up-to-date trends, tools and analytic driving communications in the arts.
  • A SPECIAL ANNOUNCEMENT!  Be present to hear it.  This may be a breakthrough – something many of us have wanted for years to help promote our events. It is an exciting promotional partnership for members of The Arts Alliance.  You will hear it first at Comm Con!

Register here!

Comm Con is open and free to everyone.  You do not need to be a member of The Arts Alliance.  We like registrations so we know how many to expect.  We hope to see you and benefit from your ideas.

Resources:

Creative Washtenaw Communications Conversation

Lauren James

National Arts Marketing Project Conference

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— David Fair is the WEMU News Director and host of Morning Edition on WEMU.  You can contact David at 734.487.3363, on twitter @DavidFairWEMU, or email him at dfair@emich.edu